Google gives priority to useability. Google has started sending out emails to webmasters when they find mobility issues. Their email indicates that Google systems have tested the pages from the site and have found critical mobile usability errors. They also indicate in their email that these pages will severely affect how mobile users are able to experience your website. Google clearly indicates that the pages that are not seen as mobile-friendly by Google Search, will not be displayed and ranked appropriately for smartphone users.
If you want to rank well in Search engines, having a mobile friendly site is no longer a luxury, it is a necessity.
You can also test your site via Google’s Mobile Friendly Test.
Google gives you the following advice:
- Keep your calls to action in the front and center them
- Keep your menus short
- Make it easy for users to navigate to the home page
If you would like to learn more about responsive web design and/or would like us to design a site for you, please call us at 800-657-5432 or fill out our contact form.